taco john's
a proven business model that has thrived for decades
Don’t just add Mexican to your portfolio… add West-Mex! Founded in Wyoming, we are the 3rd largest Mexican QSR with distinct flavors, larger portion sizes and signature items fitting the Midwestern palate.
Heather Neary
President & CEO
56years
A proven business model that continues to thrive in a competitive marketplace
$1.8M AUV*
$1.8M AUV*
America’s 3rd largest Mexican QSR. The original home of “Taco Tuesday!”
*top 25% of freestanding restaurants with drive-thru per Item 19 in our 2025 FDD
Multi-unit growth
Development opportunities available throughout the upper Midwest
our history
Our first taco stand opens in Cheyenne, WY, in 1968
We begin franchising in 1969
1973 We introduced the drive-thru., lifting sales 20-40%
March 1975, 100th store opens in Scottsbluff, Nebraska
1979 Potato Olés make the core menu
1979 Franchisee in Minnesota Coined “Taco Tuesday” which was then trademarked in 1989.
1985 Taco John’s Headquarters expanded in size when they moved to 808 West 20th Street, Cheyenne
1994 Iowa Taco John’s restaurant first to generate $1M in sales in a single year
2018 Taco John’s celebrates 50 years
2019 Celebrating 50 years of Franchising
Today, my sister Kari and I proudly co-own and operate four Taco John’s locations, continuing the legacy our parents began. Together, we’ve drawn on decades of experience to adapt our family business to the demands of today’s competitive industry while staying true to the values that brought us here.
Brian Fuder, multi-unit franchise owner
My company owns 47 Taco John’s today, and we want to build more! We love the history of this brand, and we know the best is yet to come with our new look, new menu items and new brand marketing.
Brett Itterman, multi-unit franchise owner and President of the Association of Taco John’s Franchisees
Let’s talk tacos!
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